Roku TV Best Buy Buyers Most Recommend

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Roku TVs run the same popular Roku operating system that you find on Roku streaming sticks, built right into the TVs. Many manufacturers make Roku TVs, including Philips, Westinghouse, RCA, Magnavox, TCL, Hisense, and more. Roku also has its own branded TVs. Available at stores like Best Buy and Amazon, they’re praised for their easy-to-use interface, with features like free Roku channels and the ability to use the Roku app on your mobile device as a remote control. With so many Roku TVs to choose from, if you decide to use a Roku TV over another TV with a separate Roku streaming stick, you’ll probably furiously read reviews, check specs, and compare prices to determine which is better.

Based on customer reviews on Best Buy’s website, the highest-rated option is a Roku model: the Roku 4K QLED Class Select Series Smart TV. Specifically, the 55-inch sweet spot model received 4.8 stars from 154 buyers. Keep in mind that Roku doesn’t disclose which manufacturer actually makes its branded TVs. Either way, regardless of the secret company that makes them, this model is considered one of the best options Best Buy has to offer. Some of the other top-rated models also come from Roku, but surprisingly also come from Pioneer.

This 2026 model TV offers 4K content with compatible sources and vivid colors with great contrast thanks to QLED technology. Features like automatic speech clarity will be appreciated by late-night viewers or those who have trouble hearing dialogue. Don’t you hate having to turn up the volume to understand what they’re saying, only to have to turn it down again when there’s a background scene or loud music? This TV works with the included voice remote, and the fast Wi-Fi capability ensures smooth streaming (provided you also have fast Wi-Fi at home). Customers cite image quality, brightness, ease of setup and voice control as strong points.

There are some concessions, like a 60Hz refresh rate, which means it may not be the best TV for gamers or those who watch a lot of action movies with fast-paced scenes. But as a TV intended for everyday viewing in the living room or secondary room, you get a great picture with advanced options like HDR 10+ and HLG for even more vibrant colors with more depth and contrast and four HDMI ports for connecting devices like a Blu-ray player, gaming console or set-top box, at a reasonable price. Plus, it comes in sizes ranging from 50 inches for the kids’ bedroom to 85 inches for the living room or basement movie theater.

Other models that also get top marks. The Pioneer 65-inch Class LED 4K UHD Smart Roku Smart Roku TV also receives 4.8 stars with over 400 reviews on the Best Buy website. Its smaller sizes get 4.7 stars with hundreds of reviews. Available in sizes from 32 to 75 inches, this model offers 4K HDR10 image quality, a 60Hz refresh rate, and four HDMI inputs. Best Buy shoppers praise the picture quality, ease of setup, and lightweight design, but note that they wish it had Bluetooth.

Models like the Pioneer Class LED Full HD 1080p Smart Roku TV have a 4.7-star rating, ideal for secondary rooms. With over 500 reviews, customers love the image quality, appreciate its light weight and find it easy to mount. It seems 1080p TVs are still in demand, because on Amazon, the Select Series 1080p 40-inch Roku Smart TV has a 4.5-star rating from over 1,200 satisfied buyers, making it one of the highest-rated models. Roku’s Pro Series MiniLED 4K QLED Smart TV, a premium option, gets 4.9 stars from 105 Best Buy reviewers for the 65-inch model and 4.8 stars from 109 buyers for the smaller 55-inch model. So if you’re looking for the best Roku TV, at least according to Best Buy, Roku models might be your best bet. But also consider Pioneer, which is surprising since Pioneer isn’t even considered a major TV brand anymore. The good news is that overall, Roku TVs are generally inexpensive, and many of them get high ratings overall.