Apple just registered a new subdomain record before WWDC: genai.apple.com. All signs point to WWDC 2026 being Apple’s major AI renaissance, where the company delivers on the promises it made at WWDC 2024, plus a few additional new announcements.
This subdomain was first spotted by Aaron Perris of Woozad, and the link currently does not lead to a live web page. It’s not at all clear what this will be used for or whether it will even be a public website, but needless to say, it’s likely related to Apple’s upcoming generative AI announcements at WWDC.
As previously mentioned, Apple is finally going to deliver on the promises it made two years ago – and then some. Siri should finally be able to understand more personal context, have on-screen awareness, and take action in apps for you. This will finally be made possible thanks to Apple’s new partnership with Google, in which Apple will use Gemini models, hosted on Private Cloud Compute, to power Siri.
Beyond what it announced at WWDC 2024, Apple has also reportedly introduced a new Siri app. This will allow you to access your previous Siri conversations and have text conversations with Siri.
Conclude
Other Apple Intelligence upgrades coming at WWDC 2026 include the ability to generate wallet passes from physical tickets, new editing features in the Photos app, and additional Visual Intelligence capabilities. Besides Apple Intelligence, Apple should largely focus on improving performance and stability above all else.
