Google is updating AI Previews and AI Mode, the AI-generated parts of its search engine, to highlight sources in new ways and, interestingly, highlight first-hand accounts from social media, expert blogs and forums like Reddit.
Via a new section that may appear in AI responses, Google will display “insights from public online discussions, social media, and other first-hand sources.” In the example screenshot the company provided, the section was called “Expert Advice” and included quotes from forums, WordPress blogs, and Reddit. These have been arranged above the links to their respective sources. Google also plans to add more context to these links, displaying “a creator’s name, handle, or community name,” so you can judge what you might want to click and read at a glance.
Google will also start recommending in-depth articles at the end of AI answers for a more in-depth exploration of a given topic, and will link to more sources directly in its generated answers rather than at the end. If you subscribe to posts, the AI responses will also highlight the sources of the subscriptions you associate with your Google account.
Given the rapid advancement of AI in general, AI Previews and AI Mode have been repeated fairly consistently since Google launched them in 2024 and 2025, respectively. Extricating itself from Reddit and other online social platforms isn’t exactly a new strategy for the company, either: at least one of the AI Overview’s first hallucinations was triggered by information from Reddit. This may indicate that Google plans to cite the platform more prominently now, as Reddit is seen by some as a more useful source of information than Google. Even more this update, the search engine has highlighted Reddit links in standard search results.
However, whether adding additional links and recommending long-form reports makes a significant difference in the face of the declining number of posts Google is pulling from is another story. Since 2025, Google has claimed that its AI search tools lead to more searches and more “high-quality clicks” on the websites it cites. However, no matter how much the company tinkers with its AI answers, one of the results of AI Previews and AI Mode is the creation of scenarios where you don’t need to click to another website at all, because Google has answered your question for you.
Update, May 6 at 5:30 p.m. ET: This story was updated after publication to include information from Google that the section title is dynamic, rather than called Expert Advice.